Saturday, September 16, 2006

New York Post/StreetEasy.com

Bruni PR scored a major placement this week in the New York Post on behalf of StreetEasy.com, NYC's leading online Real Estate site.

"Home Buying Goes High Tech"

by Katherine Dykstra

September 14, 2006 -- It's only a matter of time before the real-estate community adopts Bluetooth technology to beam specifics - asking price, square footage, etc. - to the cell phones of home-hunting passersby. Until then, here are the next best things:

- Streeteasy.com: Once Streeteasy.com catches on with brokers and is able to beef up its database, the site could be indispensable. Not only are rentals and sales searchable by neighborhood, price range and size, they can be narrowed down by school district and even building style. Find maps, neighborhood profiles, stats on comparable homes in the vicinity and info on price reductions. On the horizon? Video walkthroughs.

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