Saturday, March 20, 2010

Nestle vs. Greenpeace: How Not to Handle a Social Media PR crisis

Have a break? from Greenpeace UK on Vimeo.




The Nestle vs. Greenpeace PR battle that erupted this week shows PR pros what not to do in Social Media PR crisis: censor. When this Greenpeace video criticizing Nestle gained traction this week, Nestle's PR folks decided to try to muscle YouTube into censoring the vid. and deleting comments about it. Not a smart PR strategy. The resulting furor has increased coverage of the battle.

Saturday, March 13, 2010

2010 Microsoft BizSpark Accelerator at SXSW Finalists | SXSW.com




2010 Microsoft BizSpark Accelerator at SXSW Finalists | SXSW.com

NY startups featured at this year's SXSW BizSpark Competition :
AnyClip, Topguest , Knowem? , ChallengePost, Udorse