"What's in your Stash for tonight?"
You might overhear that buzzphrase at the upcoming CMJ Music Fest in NYC. NYC's hipsters are downloading "Stash", a hot new iPhone app for bookmarking (or "stashing") and sharing all kinds of NYC Nightlife, Culture, Sports and Film/Entertainment events. It's the first real Mobile Events app to hit NYC.
Young New Yorkers hate to be told "what's cool".
Events guides/apps (Flavorpill, Thrillist, and even that new one, Sosh) dictate "what's cool.", Stash is total Democracy. The Stash members decide what to "stash" and share with their friends on Twitter, Facebook, etc. Think Pinterest for Events and Culture. Crowdsourced Events advice.
Stash is going viral fast.
Since launching last Spring, 300,000 NYC events have been viewed on Stash. About 20k events are "stashed" monthly by Stash users. Stash currently covers over 100 NYC area venues. They love Stash too.. During the last 30 days, 8,000 users purchased tickets for venues straight from the app.
Stash is designed primarily for the Mobile Experience. Young New Yorkers make their NightLife and Culture decisions -- On The Go.
"Good Times are Hard to Find", is the Stash motto.